Amazon Prime Video gets 90 percent positive mentions compared to Netflix, Apple TV
A recent social listening report from Capstone-Intel Corporation revealed that, compared to competing video and movie streaming platforms, Amazon Prime Video gets over 90 percent more positive mentions than and Apple TV. Capstone-Intel is a high-impact research company that uses innovative research technologies, tools, and methods to convert data and information into breakthrough insights and actionable intelligence outputs. It is committed to helping its clients solve problems, find solutions, grow markets and constituencies, build reputations, navigate risks, manage crises, and be the country’s leading private research and intelligence agency. Background Prime Video, often known as Amazon Prime Video, is a subscription-based video on-demand streaming and rental service provided by Amazon. It can be accessed either as a standalone service or as a component of Amazon’s Prime subscription. The primary function of the service is to distribute films and television shows that are either created by c or licensed to Amazon, commonly known as Amazon Originals. Additionally, the site offers a platform for hosting material from various providers, as well as providing content add-ons, live sporting events, and video rental and purchasing options. Prime Video has declared that it will be investing more for its users in Thailand, Indonesia, and the Philippines in 2022. The business claimed in an official statement that as of August 1, users of Prime Video and the Prime Video app can find a tailored content slate and user experience (in their native language). Methodology Capstone-Intel Corp. examined Amaxon Prime Video’s online presence for one year, from November 11, 2022, to November 11, 2023, by utilizing all publicly accessible posts from social and non-social media platforms in order to gather the sentiments of the public about the movie streaming site. Within a year of its inception in the country, it has received a positive reception among readers. Capstone-Intel found that Amazon Prime Video garnered 475,706.9 for its 1,261 total post count, which yielded over 3,442,891 total reaction count. When broken down, “Facebook like” accounts for 85.3 percent of the total reactions, with 2,937,271. Followed by “Facebook love” with 448,092 reactions (13 percent), “Facebook haha” with 37,487 (1.1 percent), “Facebook wow” with 14,315 (0.4 percent), “Facebook sad” with 3,793 (0.1 percent), and “Facebook angry” with 1,934 (0.1 percent). Online mentions Capstone-Intel likewise revealed that Amazon Prime Video got 90 percent positive mentions. This is higher compared to Netflix with 85 percent positive mentions and Apple TV with 61 percent positive mentions. It is also worth noting that, despite being established in the Philippines for only a year, Amazon Prime Video got 21 million social media reach while its non-social media reach yielded over 94 million non-social media mentions, with news contributing to the majority of the total mentions with 5,827. Top posts The top post for Amazon Prime Video was a post from One Championship inviting viewers to watch a new series of the show, receiving a 33,918.1 engagement score. This was followed by a poster from the famous group BTS calling on its fans to watch BTS Yet to Come on the platform. This post yielded a total of 33,360.5. The third most engaging post for Amazon Prime Video was another post from One Championship, which features the preparation of Aung La Nsang for its upcoming battle, yielding a total of 19,760.1 engagement score.
Public Sentiment on Justice: Study Reveals Strong Support on Social Media
Justice is an intrinsic principle that resides at the very essence of an equitable and just society. It encompasses the fundamental tenet of bestowing equitable and unbiased treatment upon all individuals, guaranteeing the safeguarding of their rights and justly granting them their rightful entitlements. To gauge public opinion on justice, a study was conducted by Capstone-Intel Corporation. Capstone-Intel is a high-impact research company that uses innovative research technologies, tools, and methods to convert data and information into breakthrough insights and actionable intelligence outputs. It is committed to helping its clients solve problems, find solutions, grow markets and constituencies, build reputations, navigate risks, manage crises, and be the country’s leading private research and intelligence agency. Background Justice is a fundamental concept that lies at the heart of societies and legal systems around the world. It is the principle of fairness, impartiality, and the equitable treatment of individuals and groups. While the definition of justice can vary across cultures and legal frameworks, its essence remains the same – to ensure that everyone is treated fairly, their rights are protected, and wrongdoings are appropriately addressed. Justice encompasses both procedural justice and substantive justice. Procedural justice refers to the fairness and transparency of the legal processes, ensuring that individuals have access to a fair trial, legal representation, and the opportunity to present their case. On the other hand, substantive justice focuses on the fairness of outcomes, aiming to rectify any imbalances or injustices that may exist in society. It seeks to promote equality, protect the vulnerable, and hold wrongdoers accountable for their actions. Methodology The study was conducted between July 1, 2023 and August 14, 2023. The research agency utilized advanced tools to analyze publicly accessible Facebook pages in search of posts containing the keyword “justice.” The data collected was sourced from publicly available Facebook data from the Philippines, with no tracking of demographics or personal information. Facebook performance During the period from July 1, 2023 to August 14, 2023, a total of 5,486 posts related to “Justice” were identified from publicly available pages. These posts received significant engagement, with 102,511 comments, 148,734 shares, and a total reaction count of 1,078,930. The overall engagement score for these posts was 266,878.1. Reaction distribution In terms of reaction distribution, it was found that on Facebook, the keyword “justice” received 55.3% Likes, 31.4% Love and Wow reactions, 5.5% Sad reactions, 4.4% Haha reactions, and 2.6% Angry reactions. The combined percentage of positive reactions (Likes and Love) accounted for a significant 86.68% of the total reactions. This analysis suggests that the majority of reactions to posts related to “justice” on Facebook were positive, showcasing a strong level of interest and support from users. Top posts The post that has garnered the highest engagement score of 39,595.2 revolves around the renowned basketball player, Jaylen Brown, who recently inked the most substantial contract in NBA history. This post, shared by NBA Buzz, sheds light on Brown’s remarkable achievements both on and off the court, highlighting his commendable advocacy for social justice. Securing the second-highest engagement score, GMA Public Affairs takes the spotlight by promoting their captivating documentary film, “Maria,” which delves into the lives of three remarkable women sharing the same name. This post serves as a platform to officially announce the film’s eagerly anticipated release at an esteemed upcoming film festival, promising a thought-provoking exploration of truth and justice. Lastly, CNN Philippines has published a remarkable score of 11,875.6, brings to light a significant news report. This report unveils the discovery of human remains within a septic tank located in Bilibid prison, capturing the attention of both the public and authorities as an ongoing investigation ensues to shed light on this perplexing matter.
